Your brewery could be a stop on the journey.
True Brew America is a cinematic road-trip series using beer as the gateway to the people and places that define America. We're identifying breweries whose stories belong in it.
No obligation. Just raise your hand and we'll reach out.
A cause we support: Rock Against Trafficking
Hosted by a beer professional
Told by someone who knows brewing.
Erik Budrakey is a Certified Cicerone®, publisher, writer and traveler with 25+ years in the beer industry. Beer gets us through the door; the people and places keep us there.
A story behind the beer
Founders, families, brewers and the reasons they started.
A sense of place
History, architecture, landscape or a neighborhood that shaped the brewery.
A table and a stage
Local food, music and community that make a visit unforgettable.
Inclusion depends on story fit, route and production logistics. Submission does not guarantee selection.
Explore a partnership
Interested?
Raise your hand now.
If your brand belongs in this story, let us know now. There is no obligation. Raising your hand simply starts the conversation while appropriate partnership opportunities may still be available.
It gives the production team more opportunity to consider an authentic integration before decisions are locked.
Raising your hand is only an expression of interest. It creates no commitment, no contract, and no obligation to continue.
Questions
Brewery FAQ
What is True Brew America?
A cinematic road-trip series hosted by Erik Budrakey, Certified Cicerone®, that uses beer as the gateway to the people, history, food, music and culture of America.
Does raising my hand commit my brewery to anything?
No. It is only an expression of interest. There is no contract, no fee to submit, and no obligation to continue.
Is my brewery guaranteed to appear?
No. Inclusion depends on story fit, route, filming logistics and production decisions. Submission does not guarantee selection.
What kind of breweries fit?
Breweries with a real story — the people behind the beer, a place with history, a connection to local food, music or community. Size matters less than story.
Are there brewery partnership packages?
Partnership structures are discussed individually based on fit. Brand partnership levels start at $25K; we'll talk through what makes sense for a brewery once we understand your story.
When is production?
True Brew America is targeting completion by the end of 2026. Earlier conversations give the production team more flexibility while routes and locations are still being planned.
Who will contact me?
The True Brew America production team, using only the contact method you choose.
Did we help? Pay the value forward.
If you found value here and choose not to work with us, consider supporting Rock Against Trafficking.